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What's in A Name?
From the Desk of: Douglas H. Hancock B.A., LL.B.


     Perhaps no other area of Cyber law conflict has attracted as much attention as the various battles for domain names on the Internet. The so-called "dot.com" registration is administered by an American business known as Network Solutions. Network Solutions is a public, for profit, corporation that also oversees the allocation of the suffixes "dot.net", "dot.org" and "dot.edu". Many of the battles play out as epic struggles between "David" and "Goliath". Making matters even more interesting, some battles involve long time holders of a domain name against trademark holders.

     In most other jurisdictions, the allocation of Internet names is the responsibility of a non-profit entity or government agency. The agency seized with this task is more likely to be the product of chance evolution, rather than any significant regulatory aforethought. Canada is a case in point. The "dot.ca" registration system in Canada is administered by the Canadian Name Domain Name Consultative Committee, a non-profit entity. In fact, until recent proposed changes are implemented, there remains no charge for registering a "dot.ca" domain name.

     Whether or not the role is handled by a non-profit entity or a public corporation, it is clear that these agencies are required to play a quasi-judicial role from time to time. The decision to allocate or revoke a registration of a domain name is clearly more than simply an administrative task. In such an exercise, a compelling case can be made that the agency must adhere to the rules of natural justice, or face judicial censure and possibly damages in a civil law suit.

     Recognizing the role it sometimes is required to play, Network Solutions states at its web site that it advocates "a governance structure within a legal framework to help safeguard critical operations of the Internet". Presently, Network Solutions takes a name out of service until the parties resolve their differences, whether through litigation, arbitration or negotiation. Thus a legitimate rights holder to a domain name is effectively unable to obtain interim relief pending judicial resolution.

     The problems associated with resolving domain name disputes has been recognized by the World Intellectual Property Organization, a United Nations agency (WIPO). WIPO established the Arbitration and Mediation Center in 1994 to deal with commercial disputes. As part of its mandate, WIPO has developed the Uniform Domain Name Dispute Resolution Policy for the resolution of domain name disputes. The Center currently provides services in respect of the following suffixes: .com, .net, .org, .ac, .io, .nu, .sh, .tv and .ws. The Policy was adopted in October of last year by the Internet Corporation for Assigned Names and Numbers (ICANN), the non-profit entity that is assuming the administration of the Internet's addressing systems.

     The Arbitration and Mediation Center recently ruled in favor of actress Julia Roberts in a dispute with Russell Boyd over the domain site, www.juliaroberts.com. The Center ruled that Ms. Roberts has common law trademark rights to the name and that the site was "identical or confusingly similar" with her name. Further, the site was registered in "bad faith", citing the fact that Mr. Boyd had registered the names of other celebrities. As well, the domain site was for sale on eBay Inc., an Internet auction service.

     The arbitration system does not preclude access to the courts, likely a concession to American interests. However, given the potential multi-jurisdictional aspect of a dispute, parties may be loath to litigate the matter in addition to arbitrating it. Further, as with any administrative tribunal, the Center brings a greater level of expertise than would be found in the Courts. As the Center gains acceptance, it is likely that a universal and coherent approach to settling disputes over domain names will emerge.

Douglas H. Hancock, B.A., LLB., is a partner with the law firm of Daigle & Hancock
and is presently working on an LL.M in Information Technology. He practices
corporate and commercial law.
Please visit him at
http://www.daiglehancock.com

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